How do I use Clickmax for a webinar?
The webinar itself happens outside the platform; Clickmax handles what decides the outcome — who registers, who remembers to turn up, and who buys afterwards.
Before you start
- Role: Owner, Admin or Editor.
- Choose your streaming tool in advance and have the event link ready.
- Have at least one active channel in Messaging for the reminders.
1. Registration page
Build the registration page in the funnel with a form. Ask for the minimum — and for the channel where you are going to remind the person.
2. Automatic reminders
Attendance rate is the bottleneck of a webinar. Create an automation with reminders: a confirmation on registration, one reminder the day before, and another shortly before it starts, with the link.
If the final reminder goes by WhatsApp, respect the limits in safe bulk sending.
3. Event page
Keep a funnel page holding the access link. That way you control the address you promote and can swap the streaming tool without resending everything.
4. Post-webinar offer
Prepare the offer page with the checkout beforehand. During the broadcast you only share the link — never build a page with a live audience waiting.
If the offer has a deadline, apply the logic in launch with the cart opening and closing.
5. Work the people who did not turn up
Split the people who attended from the ones who only registered into segments. They are different audiences: one heard your argument, the other did not. Sending both the same message wastes the list.
Related
If it didn't work
- Few registrants turn up: strengthen the reminders and review the time slot.
- The reminder did not go out: check credits and the channel in Messaging.
- The offer converted poorly: see my funnel does not convert.