How do I build a page using AI?
AI solves the blank-page problem. It does not solve the offer problem: if you do not know who you are selling to and why, the result is a nicely written text that does not convert.
Before you start
- Role: Owner, Admin or Editor.
- Be clear beforehand: who it is for, what problem it solves, what the offer is and what action you expect.
1. Prepare what you are going to ask for
The more specific the brief, the less generic the result. Give the audience, the problem, the offer, the price and the tone.
"Sales page for a marketing course" produces vague text. "Page for restaurant owners who want a full dining room on Mondays, a $297 course, direct tone" produces something you can actually use.
2. Generate the draft
In Pages, create a page and pick With AI — Describe the page, AI builds it. You can also start from a blank native page with Create with Max, and Max will ask what you want to build once the editor opens.
3. Treat it as a draft, not as the final page
What the AI produces has to go through a mandatory review:
- Promises — AI invents results and guarantees. Remove anything you cannot deliver; that is a legal risk, not only a credibility one.
- Numbers — generated data and statistics may simply be false.
- Voice — default AI writing is recognisable and generic. Rewrite wherever it sounds like that.
- Offer — check the price, the conditions and what is included.
4. Adjust the structure
Reorder the sections to match your sales argument. AI gets the skeleton right and gets wrong the order that convinces your particular audience.
5. Finish what the AI does not do
A generated page does not arrive ready to sell:
- Connect the checkout.
- Set up tracking.
- Fill in the SEO.
- Check how heavy the images are — speed up my pages.
6. Test it and improve it
Publish it and treat it as a hypothesis: A/B testing in practice.
Related
If it didn't work
- The result came out generic: redo the brief with a specific audience and offer.
- The page does not convert: see my funnel does not convert.
- The page came out heavy: see speed up my pages.